A new perspective on banking is what we hope to provide - one that starts with you and your story. Built on a solid foundation since 1930, our cooperative structure allows you to receive the maximum benefit to achieve your dreams. By leveraging our core values of caring, excellence, and integrity, managing your finances shouldn't be an interruption; rather, a simple and meaningful part of your life. Experience it for yourself. Not for Profit. For People.
This foundation has given leaders of Affinity Plus the vision to recognize why it’s important to serve coffee and cookies in the branches as well as how to select and implement the latest technology so members have access to products and services that offer the utmost convenience, security, and enjoyment in managing their money.
Today, we have many locations throughout Minnesota so we can meet with members in person. We do understand that life is busy and time is fleeting, so to maximize your time you can complete your banking on your mobile device, through our online channels, over the phone, or through online chat. Manage your money on your time -- while taking in the sunrise on the Duluth pier, catching a game at Target Field, or getting your boat ready for a ride on your favorite lake.